Multi-location practices and larger clinics have different operational needs than a solo practitioner recommending products to individual patients. Here’s how the SHS wholesale account model works for practices managing supplement inventory across multiple locations or a higher patient volume.
Wholesale vs Direct-to-Patient: When Wholesale Makes Sense
For practices that prefer to carry in-office inventory across one or more locations — rather than directing every patient to order online — a wholesale account lets you purchase at practitioner pricing for resale or point-of-care dispensing. This is typically the better fit for practices with consistent high-volume demand for specific products, established in-office dispensing workflows, or multiple locations that want centralized purchasing.
Setting Up a Wholesale Account
- Register as a practitioner — the standard free registration at our practitioner page
- Request wholesale pricing — contact us directly at 800-644-1401 or through our contact form to discuss wholesale account setup for your practice
- Establish ordering cadence — depending on your practice volume, we’ll work out a reordering rhythm that keeps your inventory stocked without overcommitting capital to unsold product
Multi-Location Considerations
For practices with more than one location, centralized wholesale ordering with internal distribution to each site is generally more efficient than each location ordering independently. This also simplifies tracking which products move fastest at which locations, informing future ordering decisions.
Combining Wholesale and Direct-to-Patient
Many multi-location practices use a hybrid approach — wholesale inventory for the most commonly recommended products at each site, combined with direct-to-patient ordering (via your practitioner code) for less frequently recommended products or for patients who prefer home delivery. This minimizes inventory risk while maintaining point-of-care availability for your highest-volume items.
To discuss wholesale account setup for your practice, call 800-644-1401 or contact us here.
Related: In-Office Dispensing vs Direct-to-Patient | How to Set Up a Practitioner Account